I was brought on board by Inner-City Arts to design an art installation for their yearly fundraising extravaganza, "Summer on 7th."
This occasion radiates an artistic atmosphere, boasting a live band performance, immersive art activities, top-notch catering, and a select guest list.
Installation duration: 2 days
My roles & responsibilities: Creative Direction, Environmental Design
Founded in 1989, Inner-City Arts offers a safe, creative space in Los Angeles where more than 200,000 children have been invited to create and explore.
Inner-City Arts provides quality arts instruction for students from underserved communities, integrated arts workshops for educators, and programming designed for the community through The Rosenthal Theater.
Inner-City Arts’ beloved summer concert and art party is the place to punctuate the most fun season in LA! To connect with 1,000+ art lovers on their iconic campus at the corner of 7th and Kohler.
Guests can enjoy live music make art in their studios, eat, drink, and dance the night away — all with the downtown skyline as the gorgeous backdrop.
Inner-City Arts' one acre downtown Los Angeles campus was designed by the award winning architect Michael Maltzan.
The art installation was positioned within their primary theater space, which coincidentally served as the designated stage for the main musical performance by the band.
The mission of Inner-City Arts is to involve youth from marginalized communities in the creative journey, aiming to cultivate a society of individuals who are creative, self-assured, and adept at collaboration, while also offering them support and instilling hope.
My goal for this event was to create an art piece that would convey that message and support their vision. I decided to create a piece called 'Hope Floats.'